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More Design Trends

  • Information by image, computer graphics, data visualization and video: Information is communicated today in the most minimalist and understandable way possible to attract the attention of the reader. It is the custom to say “too much information, kill information”, the trend is now for clarification.
  • The slideout, reduced menu: We recommend use a menu commonly called “hamburger menu” to hide the different links to leave more room for the homepage and important information.
  • Long scrolling: The web site based on scrolling, whether parallax, horizontal, vertical, or infinity, has established itself. It surprises visitors by the animation, but also allows direct referral of visitors to “call to action”, and encourages visitors to stay longer on the page. Long scrolling avoids loading other pages to get the information you want. This design is very intuitive on mobile and boosts the speed of loading.
  • Modular scrolling: Which means that each module within a web page can have its own scroll. Do you want specific data? Time.com’s rebound rate was reduced by 15% after introducing the infinite scroll on its pages.
  • Fixed elements: A technique so aesthetic and practical to avoid losing sight of the object of the visit to the web is to “fix on the screen” certain strategic elements: header, footer, social buttons, and a menu internal navigation system consisting of anchors.
  • Post and blogs: it is vital the publication of activities to show the constant evolution of the company, what are its main publications, get feedback from the clients in the activities, and the most important is an SEO tool to increase traffic in the web and with periodic updating one gains more positioning and credibility.
  • Testimonial section and comments: Web users can leave his testimony and the administrator can evaluate whether the testimonials and correct to show o no, this section is a trend of interaction with clients and commitment. Nowadays, customers love more than just reading and expressing themselves.
  • Portfolio: In this section shows the professional achievement with the aim of highlighting what the company has done and with whom it relates.
  • Dynamic Content: all the content could be changed at any time.
  • Social networks: In some lee of the web page, the user can content the content in the social networks, and specific if the web likes it Like.
  • Geolocation: this allows the user to orientate and seek the location of the company.
  • Management of appointments: a modern system of management is used that allows to manage the calendar and the appointment.
  • Usability: The speed of loading and performance of a website is a vital issue for any ecommerce. Studies say that when an online store’s charging time increases by one second, sales fall by 27%.
  • Infographics: Do you know a better way to get a story or a series of complex information than to do it through a flashy infographic? It is no accident that infographics have become fashionable in all areas of online marketing: social networking, SEO, content marketing. Everyone loves good graphics, and above all, we love their results: the infographics are Share three times more than any other type of visual content.
  • Chat Online: The conversation takes place immediately, when the visitor is exploring the website and the information of the business presents there, facilitating the transactions, and accelerating the process of consideration or sale for the business.
  • Many people are more comfortable with a couple of questions answered through chat than calling the business and making their queries.
  • Buyers have a sense of urgency, if they were interested in your product or service they want information instantly. Online chat is the perfect channel to meet this need.
  • For 42% of consumers to official sites of the brand are the first source of information to which they turn. It is important to be there to give them an answer.
  • The main barriers to purchase are the feeling of insecurity. Community chat is an excellent way to add a human touch to your website and bring peace of mind to your visitors.
  • 96% of Internet users say they pay attention to opinions before making their purchase
  • Reducing the costs of their customer service, companies that integrated the communities of consumers in their customer service could reduce their costs by 10 to 50% using an online chat.